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Pixel Hub

Pioneering architecture that speaks to its urban environment through interactive skin

The Pixel Tower, also known as T' Tower, is a pioneering project aimed at fostering digital media innovation under the auspices of the Telangana state government. Designed to attract international digital game companies and provide a platform for local startups, in turn facilitating interaction between them. 


The ground floor features a publicly accessible landscaped area, complete with water bodies and a rock garden, inviting the community to enjoy these open spaces.

Site Area : 12 Acres
Service : Conceptual Design
Location : Hyderabad, India
Client : Government of Telangana
Status : Design Ideation Completed

Inside, this level harmoniously integrates landscape elements with interior design, housing an auditorium with 850 seats. The upper office floors are equipped with advanced facilities tailored for animators and technologists.

The tower's distinctive pixel-inspired architecture incorporates vertical forestry to mitigate urban heat and noise pollution, while creating a tranquil, Zen-like environment that seamlessly bridges indoor and outdoor spaces. The top level of the tower, accessed by a separate set of elevators features a viewing deck, largest aquarium of India and few fine dining restaurants.

The tower's iconic façade, adorned with a recessed map of Telangana, symbolizes regional identity and enhances its urban presence, establishing it as a landmark that reflects both innovation and cultural pride.

The podium level is open to the public, offering additional accessibility and integration with the community. The top level, accessed by a set of separate elevators, features the world’s largest aquarium, a viewing deck, and several fine dining restaurants, providing a unique and luxurious experience and outdoor shaded seating areas with trees lining the promenade.

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